Looking for an alternative (or addition) to Google Analytics?
Maybe you’re concerned about privacy.
Maybe you’re overwhelmed by how to use Analytics.
Maybe you just like trying new tools.
In any case, read on to see if something else suits your needs.
These tools may not be able to offer all of the functionality of Google Analytics but hey, maybe you don’t need it all anyway. All of them also offer a free trial or free plan.
Matomo, formerly Piwik, lets you import historic Google Analytics data and serves as a full-service web analytics tool.