First-to-market place API integration will allow advertisers to scale retail media results working with Skai’s ideal-in-class technologies
SAN FRANCISCO , June 1, 2022 /PRNewswire/ — Skai, an intelligent advertising and marketing platform, announces a first-to-market retail media integration with Kroger’s network, Kroger Precision Advertising. Skai is amid only three of the retailer’s companions to be granted inaugural obtain to Kroger’s API, empowering Skai shoppers with most effective-in-class activation coupled with a wealth of purchase details from the most significant grocery retailer in the United States. Combining Kroger’s transactional facts with Skai’s smart optimization and effective automatic effectiveness unleashes capabilities